Chapter Eleven-- Portable Communities: Radio, 1963: Color Images, Added Illustrations, Outtakes
Outside the Gates of Eden: The Dream of America from Hiroshima to Now
11.1 Cover for the official CONELRAD pamphlet, 1953
The two extremes of Zenith's 1963 transistor radio line.
Sony pocket transistors were the best-- most stylish, most reliable. With the introduction of pocket transistor radios in the late '50s, Sony was able to introduce itself as a counter to the prevailing wisdom that Japanese import goods were shoddy. By 1963, they had a full stable of products, including the first successfully marketed portable tv.
Little Eva's Loco-Motion was such a rapid-fire hit that it took the record producers a few months to repackage her; in the first 45 dust-jacket, she looks utterly artificial, and the image of the locomotive is even more inept. By the time London had exported an EP, though, she was sassy and fun.